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Ongoing Crisis Communication
Planning, Managing, and Responding Third Edition
| W. Timothy Coombs | The University of Central Florida, USA |
| © 2012 | 248 pages | SAGE Publications, Inc |
| Instructors | ||||
| Complimentary Review Copy | ||||
| Available on CourseSmart |
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| Individual Purchasers | ||||
| Paperback | ISBN: | 9781412983105 | $63.00 | |
New to the Third Edition
- Provides a new Chapter 2 on the Internet and social media, showing how social media has become both a tool for recognizing warning signs as well as a key channel for communicating with stakeholders during a crisis.
- Updates discussions throughout to reflect the importance of the online world by exploring the concept of paracrisis, covering online preparations organizations should make, considering the effects of social media on crisis response, and exploring the emergence of online memorials.
- Integrates crisis management with three other proactive management functions—issues management, risk management, and reputation management—demonstrating that the best way to manage a crisis is to prevent one.
- Offers a new Epilogue summarizing key lessons for managers from the vast crisis communication research literature.
Key Features
- “What Would You Do?” cases with information from real crisis events are included throughout the book. Series of questions allow students to apply concepts in the chapter to the case.
- Discussion questions are provided at the end of chapters, helping readers extend their understanding of the material.
Ongoing Crisis Communication
Planning, Managing, and Responding
Third Edition
Third Edition
| W. Timothy Coombs | The University of Central Florida, USA |
| © 2012 | 248 pages | SAGE Publications, Inc |
Available Formats
| ISBN: 9781412983105 | Paperback | Suggested Retail Price: $63.00 | Bookstore Price: $50.40 |
Previous Editions Published by SAGE
Second Edition: © 2007First Edition: © 1999
Substantial Content Revisions
The new edition intergrates social media into the various aspects of crisis communciation. This includes social media's value in scanning, follow-up communication, and utility during a crisis response. The role of social media in scanning is discussed in detail. There is also an extened discussion of choosing social media channels for the crisis response.
The crisis response and postcrisis chapters consider the role of memorial in crisis communication. The postcrisis communication focuses on the online memorials and what they mean for crisis communication.
Message mapping has been intergrated into Chapters 5 and 8 to demonstrate their value to crisis communication. The new material also explains the importance of preparing stakeholders in addition to preparing the organization for the crisis.
Finally, the last chapter examines what lessons research has yielded for crisis managers. The lessons are summarized in table format. The books ends by considering the challenges that social media and international crisis communication present for crisis managers.Should you need additional information or have questions regarding the HEOA information provided for this title, including what is new to this edition, please email sageheoa@sagepub.com. Please include your name, contact information, and the name of the title for which you would like more information. For information on the HEOA, please go to http://ed.gov/policy/highered/leg/hea08/index.html.
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