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SAGE Press Release - Explore the risks and rewards of entrepreneurship in: SAGE Reference's Encyclopedia of New Venture Management
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Explore the risks and rewards of entrepreneurship in: SAGE Reference's

Encyclopedia of New Venture Management

Los Angeles (May 8, 2012) More ambitious, risk-taking entrepreneurs dream of starting new business ventures than ever before. They prefer to put the fate of their career into their own hands instead of hoping to rise through the ranks of an established corporation. To serve those individuals, most universities are now offering new venture management courses that teach an understanding of entrepreneurship and how to effectively manage new ventures in today's dynamic environment.

SAGE Reference's new Encyclopedia of New Venture Management offers a comprehensive set of articles on the field of new venture management—or entrepreneurship.Answering the significant demand for systematic knowledge about the distinctive features and promises of this relatively new field of study, this resource provides 193 signed and carefully selected A-to-Z entries (with cross-references and further readings), written by leading scholars from diverse fields. The topics are helpfully organized in a Reader's Guide under the following key headings:

  • Corporate Entrepreneurship
  • Entrepreneurial Characteristics and Skills
  • Entrepreneurial Decision Making
  • Entrepreneurial Leadership and Human Resources
  • Entrepreneurial Marketing
  • Entrepreneurial Opportunity and Education
  • Entrepreneurs: Biographies and Case Studies
  • Entrepreneurship Financing and Economic Development
  • Franchising
  • Gender and Minority Entrepreneurship
  • Innovation
  • International Entrepreneurship
  • Legal Issues in Entrepreneurship
  • Small Business Management
  • Social Entrepreneurship
  • Technology Entrepreneurship
  • Theoretical Perspectives and Entrepreneurship

The Encyclopedia of New Venture Management is the first comprehensive reference work for those individuals who have, or want to develop, the ability to be proactive and creative and to think and act entrepreneurially. This must-have referencehelps map out, explain, and challenge the collective thinking of the field of new venture management and is perfect for scholars, practitioners, educators, and students alike. A FREE 30-day online trial to this title is available at www.sagepub.com/freetrial.

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Editor Matthew R. Marvel specializes in technology entrepreneurship including opportunity development and innovation at the Gordon Ford College of Business at Western Kentucky University.

SAGE is a leading international publisher of journals, books, and electronic media for academic, educational, and professional markets. Since 1965, SAGE has helped inform and educate a global community of scholars, practitioners, researchers, and students spanning a wide range of subject areas including business, humanities, social sciences, and science, technology and medicine. A privately owned corporation, SAGE has principal offices in Los Angeles, London, New Delhi, Singapore, and Washington DC. www.sagepublications.com

Encyclopedia of New Venture Management
July 2012544 pages
ISBN: 978-1-4129-9081-3Print Price: $125
eISBN: 978-1-4522-1857-1Electronic Price: $156
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For more information, please contact:
Ashley Loar
media.inquiries@sagepub.com
805-410-7111