Telephone Survey Methods

Sampling, Selection, and Supervision
Second Edition
Telephone Survey Methods
July 1993 | 192 pages | Sage US
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Paperback
ISBN: 9780803953079
Available from January 0001

Description

"From generating phone numbers to structuring the work of interviewers and supervisors, this book covers it all. New to this edition is a focus on the total survey error concept, a comparison of CATI and PAPI procedures, mixed-mode surveys, and new telecommunication technologies." --Canadian Journal of Communication "Telephone Survey Methods is a useful and practical guide to conducting telephone surveys particularly for those who are seeking sampling and administrative guidelines." --Journal of Official Statistics What quality control methods can be employed most effectively to structure and monitor interviews and convert refusals? What telephone numbers should be used in random digit dialing? How can eligible respondents be chosen and their cooperation secured? Addressing these and other survey issues, this completely revised edition of Telephone Survey Methods offers researchers a guide to thinking about and executing telephone surveys. From generating phone numbers to structuring the work of interviewers and supervisers, this book covers it all. New to this edition is a focus on the total survey error concept, a comparison of CATI with PAPI procedures, mixed-mode surveys, and new telecommunication technologies. In addition, the book covers such topics as how to control the sampling pool, how to identify the appropriate respondent, and how to improve on-the-job training of interviewers.

Contents

INTRODUCTION

INTRODUCTION

Total Survey Error

Total Survey Error

Telephone Surveying in Perspective

Telephone Surveying in Perspective

The Telephone Phenomenon in the United States

The Telephone Phenomenon in the United States

Basic Steps in the Telephone Survey Process

Basic Steps in the Telephone Survey Process

Computer-Assisted Telephone Interviewing (CATI)

Computer-Assisted Telephone Interviewing (CATI)

Contents and Organization of This Text

Contents and Organization of This Text

Additional Sources of Instruction on Survey Methodologies

Additional Sources of Instruction on Survey Methodologies

Exercises

Exercises

GENERATING TELEPHONE SURVEY SAMPLING POOLS

GENERATING TELEPHONE SURVEY SAMPLING POOLS

Choosing a Valid Sampling Design

Choosing a Valid Sampling Design

Random Digit Dialing (RDD)

Random Digit Dialing (RDD)

Directory and List-Based Sampling Pools

Directory and List-Based Sampling Pools

Mixed Mode Sampling Pools

Mixed Mode Sampling Pools

Sampling Pool Size

Sampling Pool Size

Exercises

Exercises

PROCESSING TELEPHONE SURVEY SAMPLING POOLS

PROCESSING TELEPHONE SURVEY SAMPLING POOLS

Issues in Controlling the Sampling Pool

Issues in Controlling the Sampling Pool

Using the Call-Sheet to Control the Sampling Pool

Using the Call-Sheet to Control the Sampling Pool

Refusal Report Form, Refusal Conversions, and Nonresponse Error

Refusal Report Form, Refusal Conversions, and Nonresponse Error

Expectations in Processing Sampling Pools

Expectations in Processing Sampling Pools

Sampling Pool Dispositions and Survey Response and Nonresponse Rates

Sampling Pool Dispositions and Survey Response and Nonresponse Rates

Sampling Pools in Mixed Mode Surveys

Sampling Pools in Mixed Mode Surveys

Processing Sampling Pools with CATI

Processing Sampling Pools with CATI

Exercises

Exercises

SELECTING RESPONDENTS AND SECURING COOPERATION

SELECTING RESPONDENTS AND SECURING COOPERATION

Starting Off on a Solid Footing

Starting Off on a Solid Footing

Introducing the Survey

Introducing the Survey

Respondent Selection and Screening Techniques

Respondent Selection and Screening Techniques

Advance Contract of Respondents

Advance Contract of Respondents

Exercises

Exercises

SUPERVISION I

  • STRUCTURING INTERVIEWERS' WORK

Quality Control in Telephone Versus Personal Interviewing

Quality Control in Telephone Versus Personal Interviewing

Recruitment and Hiring of Interviewers

Recruitment and Hiring of Interviewers

Training Sessions

Training Sessions

Presurvey Practice and On-the-Job Training

Presurvey Practice and On-the-Job Training

Total Survey Error and the Interviewer

Total Survey Error and the Interviewer

Exercises

Exercises

SUPERVISION II

  • STRUCTURING SUPERVISORY WORK

Staffing and Scheduling Interviewing Sessions

Staffing and Scheduling Interviewing Sessions

Interviewing Session Setup

Interviewing Session Setup

Supervising Interviewing Sessions in PAPI and CATI Surveys

Supervising Interviewing Sessions in PAPI and CATI Surveys

Verifying Completed Interviews

Verifying Completed Interviews

Conclusion

Conclusion

Exercises

Exercises

Description

"From generating phone numbers to structuring the work of interviewers and supervisors, this book covers it all. New to this edition is a focus on the total survey error concept, a comparison of CATI and PAPI procedures, mixed-mode surveys, and new telecommunication technologies." --Canadian Journal of Communication "Telephone Survey Methods is a useful and practical guide to conducting telephone surveys particularly for those who are seeking sampling and administrative guidelines." --Journal of Official Statistics What quality control methods can be employed most effectively to structure and monitor interviews and convert refusals? What telephone numbers should be used in random digit dialing? How can eligible respondents be chosen and their cooperation secured? Addressing these and other survey issues, this completely revised edition of Telephone Survey Methods offers researchers a guide to thinking about and executing telephone surveys. From generating phone numbers to structuring the work of interviewers and supervisers, this book covers it all. New to this edition is a focus on the total survey error concept, a comparison of CATI with PAPI procedures, mixed-mode surveys, and new telecommunication technologies. In addition, the book covers such topics as how to control the sampling pool, how to identify the appropriate respondent, and how to improve on-the-job training of interviewers.

Contents

INTRODUCTION

INTRODUCTION

Total Survey Error

Total Survey Error

Telephone Surveying in Perspective

Telephone Surveying in Perspective

The Telephone Phenomenon in the United States

The Telephone Phenomenon in the United States

Basic Steps in the Telephone Survey Process

Basic Steps in the Telephone Survey Process

Computer-Assisted Telephone Interviewing (CATI)

Computer-Assisted Telephone Interviewing (CATI)

Contents and Organization of This Text

Contents and Organization of This Text

Additional Sources of Instruction on Survey Methodologies

Additional Sources of Instruction on Survey Methodologies

Exercises

Exercises

GENERATING TELEPHONE SURVEY SAMPLING POOLS

GENERATING TELEPHONE SURVEY SAMPLING POOLS

Choosing a Valid Sampling Design

Choosing a Valid Sampling Design

Random Digit Dialing (RDD)

Random Digit Dialing (RDD)

Directory and List-Based Sampling Pools

Directory and List-Based Sampling Pools

Mixed Mode Sampling Pools

Mixed Mode Sampling Pools

Sampling Pool Size

Sampling Pool Size

Exercises

Exercises

PROCESSING TELEPHONE SURVEY SAMPLING POOLS

PROCESSING TELEPHONE SURVEY SAMPLING POOLS

Issues in Controlling the Sampling Pool

Issues in Controlling the Sampling Pool

Using the Call-Sheet to Control the Sampling Pool

Using the Call-Sheet to Control the Sampling Pool

Refusal Report Form, Refusal Conversions, and Nonresponse Error

Refusal Report Form, Refusal Conversions, and Nonresponse Error

Expectations in Processing Sampling Pools

Expectations in Processing Sampling Pools

Sampling Pool Dispositions and Survey Response and Nonresponse Rates

Sampling Pool Dispositions and Survey Response and Nonresponse Rates

Sampling Pools in Mixed Mode Surveys

Sampling Pools in Mixed Mode Surveys

Processing Sampling Pools with CATI

Processing Sampling Pools with CATI

Exercises

Exercises

SELECTING RESPONDENTS AND SECURING COOPERATION

SELECTING RESPONDENTS AND SECURING COOPERATION

Starting Off on a Solid Footing

Starting Off on a Solid Footing

Introducing the Survey

Introducing the Survey

Respondent Selection and Screening Techniques

Respondent Selection and Screening Techniques

Advance Contract of Respondents

Advance Contract of Respondents

Exercises

Exercises

SUPERVISION I

  • STRUCTURING INTERVIEWERS' WORK

Quality Control in Telephone Versus Personal Interviewing

Quality Control in Telephone Versus Personal Interviewing

Recruitment and Hiring of Interviewers

Recruitment and Hiring of Interviewers

Training Sessions

Training Sessions

Presurvey Practice and On-the-Job Training

Presurvey Practice and On-the-Job Training

Total Survey Error and the Interviewer

Total Survey Error and the Interviewer

Exercises

Exercises

SUPERVISION II

  • STRUCTURING SUPERVISORY WORK

Staffing and Scheduling Interviewing Sessions

Staffing and Scheduling Interviewing Sessions

Interviewing Session Setup

Interviewing Session Setup

Supervising Interviewing Sessions in PAPI and CATI Surveys

Supervising Interviewing Sessions in PAPI and CATI Surveys

Verifying Completed Interviews

Verifying Completed Interviews

Conclusion

Conclusion

Exercises

Exercises

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Telephone Survey Methods

Sampling, Selection, and Supervision


July 1993 | 192 pages | Sage US

Format Published Date ISBN Price
Paperback 28/02/2026 9780803953079 $126.00

"From generating phone numbers to structuring the work of interviewers and supervisors, this book covers it all. New to this edition is a focus on the total survey error concept, a comparison of CATI and PAPI procedures, mixed-mode surveys, and new telecommunication technologies." --Canadian Journal of Communication "Telephone Survey Methods is a useful and practical guide to conducting telephone surveys particularly for those who are seeking sampling and administrative guidelines." --Journal of Official Statistics What quality control methods can be employed most effectively to structure and monitor interviews and convert refusals? What telephone numbers should be used in random digit dialing? How can eligible respondents be chosen and their cooperation secured? Addressing these and other survey issues, this completely revised edition of Telephone Survey Methods offers researchers a guide to thinking about and executing telephone surveys. From generating phone numbers to structuring the work of interviewers and supervisers, this book covers it all. New to this edition is a focus on the total survey error concept, a comparison of CATI with PAPI procedures, mixed-mode surveys, and new telecommunication technologies. In addition, the book covers such topics as how to control the sampling pool, how to identify the appropriate respondent, and how to improve on-the-job training of interviewers.

Table Of Contents:

  • INTRODUCTION
  • Total Survey Error
  • Telephone Surveying in Perspective
  • The Telephone Phenomenon in the United States
  • Basic Steps in the Telephone Survey Process
  • Computer-Assisted Telephone Interviewing (CATI)
  • Contents and Organization of This Text
  • Additional Sources of Instruction on Survey Methodologies
  • Exercises
  • GENERATING TELEPHONE SURVEY SAMPLING POOLS
  • Choosing a Valid Sampling Design
  • Random Digit Dialing (RDD)
  • Directory and List-Based Sampling Pools
  • Mixed Mode Sampling Pools
  • Sampling Pool Size
  • Exercises
  • PROCESSING TELEPHONE SURVEY SAMPLING POOLS
  • Issues in Controlling the Sampling Pool
  • Using the Call-Sheet to Control the Sampling Pool
  • Refusal Report Form, Refusal Conversions, and Nonresponse Error
  • Expectations in Processing Sampling Pools
  • Sampling Pool Dispositions and Survey Response and Nonresponse Rates
  • Sampling Pools in Mixed Mode Surveys
  • Processing Sampling Pools with CATI
  • Exercises
  • SELECTING RESPONDENTS AND SECURING COOPERATION
  • Starting Off on a Solid Footing
  • Introducing the Survey
  • Respondent Selection and Screening Techniques
  • Advance Contract of Respondents
  • Exercises
  • SUPERVISION I
  • STRUCTURING INTERVIEWERS' WORK
  • Quality Control in Telephone Versus Personal Interviewing
  • Recruitment and Hiring of Interviewers
  • Training Sessions
  • Presurvey Practice and On-the-Job Training
  • Total Survey Error and the Interviewer
  • Exercises
  • SUPERVISION II
  • STRUCTURING SUPERVISORY WORK
  • Staffing and Scheduling Interviewing Sessions
  • Interviewing Session Setup
  • Supervising Interviewing Sessions in PAPI and CATI Surveys
  • Verifying Completed Interviews
  • Conclusion
  • Exercises

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