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A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Strategy
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A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Strategy



February 2009 | 176 pages | SAGE Publications Ltd
Readers searching for an antidote to heavy going, complex, and lengthy textbooks need look no longer.

A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Strategy is a welcoming, lively, and thought provoking account of strategy. It helps students get to grips with strategy's key issues and broad debates and introduce them to the latest ideas that won't yet have been covered in the classroom.

Organized into three sections, concepts are made really accessible as the authors first recap the history of strategy as an academic discipline, then evaluate major schools of strategic thought, and conclude by critiquing the latest developments in strategic research.

Anyone studying strategy at the undergraduate or graduate level who wants to revise and stretch their subject knowledge should go and buy a copy of this book.

 
Once Upon A Time …
 
Chapter 1: Planning the Future in Turbulent Environments
 
Chapter 2: Strategy = Understanding What's Outside the Firm
 
Chapter 3: Strategy = Understanding What's Inside the Firm
 
Chapter 4: Strategy Is Dead. Long Live Scenario Planning!
 
Chapter 5: Strategy = Emergence and Rational Planning
 
Chapter 6: Strategy Is What Strategists Do! Strategy as Practice
 
Chapter 7: Gaps, Rhetoric and Realities
 
In Conclusion...The Futures of Strategy

'I love this book...it is novel, punchy and extremely well written. It takes the pomposity out of strategic management, showing that strategy is everywhere and can really help with the complicated jargon. A great read, buy it!' -
Cary L. Cooper, Professor of Organizational Psychology and Health Lancaster University Management School


'If strategy is the queen of business, then this book offers us the perfect introduction to her court! It is accessable, lively, and informative. The book repays the reader with wonderful account of how strategy works. It also lets the reader in on some of the darker secrets of strategy' -
André Spicer, Associate Professor of Organisation StudiesWarwick Business School


good for incorporating different studying strategies when planning for teching a course but not a book for the students in this area.

Dr Jenny Backstrand
School of Engineering, Jonkoping University
May 1, 2012

brilliant summary of the the topic

Dr Daniel Valentine
School of Business, Albion College
November 10, 2011

As the title sugust a short book which is simply a condensed on strategy managment. It does little to inform about any practical approaches to applying strategy. The book will be of use to college students looking for a concise overview of theory. at the end I would like conclud to that it's a nice book . It covers most of the points of Strategic management.
However, the language is bit hard to read by a non English-speaker.

Mr Ayaz Mehmood
cmi, british of Technology and e-commerce
July 28, 2011

A very good book which provides a brief account of the main schools in strategic management and its historic development.

Dr Boris Blumberg
Organization & Strategy, Maastricht University
June 28, 2011

A very nice book that offers a brief overview of the main schools of thought in strategic management and its historical development.

Dr Boris Blumberg
School of Business and Economics, Maastricht University
June 28, 2011

Although an introduction, useful as students at degree level have an opportunity to start with this, and build up to applied case studies.

Linda Lilley
Health , University of Northampton
September 14, 2010

Sample Materials & Chapters

Chapter One PDF


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