Focus Group Methodology

Principle and Practice
Pranee Liamputtong - VinUniversity, Vietnam
Focus Group Methodology
March 2011 | 224 pages | Sage UK
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Description

Focus Group Methodology is an introductory text which leads readers through the entire process of designing a focus group study, from conducting interviews and analyzing data to presenting the findings.

Liamputtong presents clear, practical advice in simple terms which will be appropriate for undergraduate and postgraduate students who are undertaking research, making this an ideal starter text for anyone new to focus group research.

Like her previous book, Researching the Vulnerable, Liamputtong's latest work pays close attention to research ethics and will also be of great interest to researchers who are working with different social groups - such as older people, children and ethnic groups - and anybody who is engaging in cross-cultural research.

Illustrated with case studies and examples throughout this is a perfect introduction to focus group methods for students and new researchers alike.

Contents

Focus Group Methodology: Introduction and History

Focus Group Methodology: Introduction and History

Focus Group Methodology: Theories and Ethics

Focus Group Methodology: Theories and Ethics

Focus Group Methodology and Principles

Focus Group Methodology and Principles

Focus Group Methodology and Practical Considerations

Focus Group Methodology and Practical Considerations

Conducting Focus Groups and Practicalities

Conducting Focus Groups and Practicalities

The Use of Focus Group Methodology in the Health and Social Sciences

The Use of Focus Group Methodology in the Health and Social Sciences

Focus Group Methodology and Sensitive Topics and Vulnerable Groups

Focus Group Methodology and Sensitive Topics and Vulnerable Groups

Focus Group Methodology in Cross-Cultural Research

Focus Group Methodology in Cross-Cultural Research

Virtual Focus Groups

Virtual Focus Groups

Managing and Making Sense of Focus Group Data

Managing and Making Sense of Focus Group Data

In Conclusion

In Conclusion

Additional materials

Description

Focus Group Methodology is an introductory text which leads readers through the entire process of designing a focus group study, from conducting interviews and analyzing data to presenting the findings.

Liamputtong presents clear, practical advice in simple terms which will be appropriate for undergraduate and postgraduate students who are undertaking research, making this an ideal starter text for anyone new to focus group research.

Like her previous book, Researching the Vulnerable, Liamputtong's latest work pays close attention to research ethics and will also be of great interest to researchers who are working with different social groups - such as older people, children and ethnic groups - and anybody who is engaging in cross-cultural research.

Illustrated with case studies and examples throughout this is a perfect introduction to focus group methods for students and new researchers alike.

Contents

Focus Group Methodology: Introduction and History

Focus Group Methodology: Introduction and History

Focus Group Methodology: Theories and Ethics

Focus Group Methodology: Theories and Ethics

Focus Group Methodology and Principles

Focus Group Methodology and Principles

Focus Group Methodology and Practical Considerations

Focus Group Methodology and Practical Considerations

Conducting Focus Groups and Practicalities

Conducting Focus Groups and Practicalities

The Use of Focus Group Methodology in the Health and Social Sciences

The Use of Focus Group Methodology in the Health and Social Sciences

Focus Group Methodology and Sensitive Topics and Vulnerable Groups

Focus Group Methodology and Sensitive Topics and Vulnerable Groups

Focus Group Methodology in Cross-Cultural Research

Focus Group Methodology in Cross-Cultural Research

Virtual Focus Groups

Virtual Focus Groups

Managing and Making Sense of Focus Group Data

Managing and Making Sense of Focus Group Data

In Conclusion

In Conclusion

Additional materials

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Focus Group Methodology

Principle and Practice


March 2011 | 224 pages | Sage UK

Format Published Date ISBN Price

Focus Group Methodology is an introductory text which leads readers through the entire process of designing a focus group study, from conducting interviews and analyzing data to presenting the findings.

Liamputtong presents clear, practical advice in simple terms which will be appropriate for undergraduate and postgraduate students who are undertaking research, making this an ideal starter text for anyone new to focus group research.

Like her previous book, Researching the Vulnerable, Liamputtong's latest work pays close attention to research ethics and will also be of great interest to researchers who are working with different social groups - such as older people, children and ethnic groups - and anybody who is engaging in cross-cultural research.

Illustrated with case studies and examples throughout this is a perfect introduction to focus group methods for students and new researchers alike.


Table Of Contents:

  • Focus Group Methodology: Introduction and History
  • Focus Group Methodology: Theories and Ethics
  • Focus Group Methodology and Principles
  • Focus Group Methodology and Practical Considerations
  • Conducting Focus Groups and Practicalities
  • The Use of Focus Group Methodology in the Health and Social Sciences
  • Focus Group Methodology and Sensitive Topics and Vulnerable Groups
  • Focus Group Methodology in Cross-Cultural Research
  • Virtual Focus Groups
  • Managing and Making Sense of Focus Group Data
  • In Conclusion

Recent Product Reviews:

'This lucidly written book will appeal to readers ranging from undergraduate students to seasoned academics in the field of social science research. Liamputtong has succinctly provided valuable insights into conducting focus group discussions, not merely as a means of quick data collection but rather as an instrument that can create knowledge for social transformation. In essence, focus group discussions bear consonance with the subtle aims of social science to generate collective consciousness and deepen the understanding of structural contexts of oppression and social change'
Keerty Nakray, LSE Review of Books

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