Taking on issues normally left in the margins, the author of Intercultural Communication and Ideology has revised the way we think of intercultural communication by insisting that we consider its ideological component. In this brilliant and engaging book about culture and the interstices that comprise the grounds for our interactions, Adrian Holliday shows us the necessity for a cosmopolitan process that expands the basis of our intercultural work. This is a compelling book that should be read by scholars and the general public alike. It is accessible, factual, and clear
It's a valuable guide for graduate students.
It engages with theoretical issues not central to the course. It will however be recommended for library purchase to benefit research students in the broader field.
This book is going to be adopted as recommended reading on a year-long course on intercultural communication where it fits in well with the other reading and aims of the module. Some of the content is relatively advanced for lower undergraduate level, but more able students could benefit greatly from some of chapters, especially the discussion of critical cultural awareness.
This text does an excellent job of covering the selected material, but unfortunately does not cover enough of the course objectives to warrant adoption as a text. An option I continue to consider is incorporation of key chapters in a bundle of readings.
Excellent publication for advanced students in intercultural communication and education, great source for developing critical awareness and general reflexivity on how to cope with otherness, preferably recommended to students at master level and above.
Students use this book to explore diverse communications
Engaging book with a challenging understanding of the ideological component of communication. However, it is perhaps too critical in emphasis for the course I had considered it for. As an extension reader or to help with dissertations excellent.
This is an excellent resource for students studying intercultural communication and wanting to acquire and/or teaching intercultural competence
I appreciated this text's contents and clarity in exposition, and I will be adopting it for use. On a theoretical level, I'm not completely convinced by Holliday's use of Geertz's "thick description" as a methodology: as an anthropologist, it seems to me to be a bit too formulaic, but for the rest I am very much in agreement with his epistemological stance. The book is quite thought-provoking and appears to be user-friendly. We'll see how it goes in actual use.
Excellent book providing a needed emphasis and discourse about the cosmopolitan viewpoint of looking beyond the Centre picture.
The glossary will be invaluable to students while reading the book and while studying intercultural communication.
Many chapters can be used to start indepth discussions with students.
This is a useful overview of several complex, but highly pertinent issues.
Clearly written, well thought out arguments to support Master International Management students in their thinking.
Students order through Amazon.
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