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Eden and Ackermann remain at the leading edge of theory and practice in strategy making. This book demystifies strategy making while at the same time deepening our understanding of what the process entails. Their work is a marvellous guide for those striving to make sense of complexityKarl E. WeickRensis Likert Distinguished University Professor of Organizational Behavior and Psychology, University of Michigan
Good course material.
I didn't feel that the book was suitable for undergraduate introduction to strategic management
Rather than an introductory textbook, this is more a monograph on a specific approach to strategy formulation, particularly appropriate when trying to create a shared strategy amongst diverse stakeholders.
Good insightful applications
Excellent guide to strategy but probably more useful for postgraduate rather than undergraduate students.
challenging but the closest to the reality of strategy making in the real world.
A good, straightforward text.
The topics covered in the book overlap many of the topics covered in our main book.
I work with a number of Strategic Management Teams delivering customised programmes at undergraduate and post-graduate levels. This text is a welcome, fresh approach to what has become an area over-populated with inadequate research.