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Visual Methods in Social Research

Visual Methods in Social Research

Second Edition

Visual Research

June 2015 | 208 pages | SAGE Publications Ltd
The Second Edition of this popular text confirms the book’s status as an important forerunner in the field of visual methods.

Combining the theoretical, practical and technical the authors discuss changing technologies, the role of the internet and the impact of social media. Presenting an interdisciplinary guide to visual methods they explore both the creation and interpretation of visual images and their use within different methodological approaches.

This clear, articulate book is full of practical tips on publishing and presenting the results of visual research and how to use film and photographic archives.

This book will be an indispensable guide for anyone using or creating visual images in their research.

The trouble with pictures  
An introductory example  
Unnatural vision  
Reading narratives  
Formal readings  
Planning a research project with visual methods  
On Television  
Visual forms produced I: representations of society  
Interpreting Forest of Bliss  
Still and moving images  
Visual forms produced II: representations of knowledge  
Diagrams of Nuer lineages  
Visual forms encountered  
Encountering 'indigenous' media  
The image as evidence  
'Us' and 'them'?  
Object and representation  
The materiality of visual forms  
Displaying family photographs  
Exchanged goods  
Market exchange  
Size matters  
Transformations: digitisation and computer-based media  
Digital manipulation  
Digital pornography: constraining the virtual  
Digital pornography: exchange and circulation  
Silk thread to plastic bags  
Researching image use and production in social contexts  
Watching television  
Soap opera in India and Egypt  
Television as social presence  
Doing things with photographs and films  
Photo-elicitation with archival images  
Photo-elicitation with contemporary images  
Learning from photo-elicitation  
Working with archival material  
Photographic archives and picture libraries  
Film archives  
Creating images for research  
A ladder climbed then discarded  
Documentary exploration  
Documentary control  
Collaborative projects  
Indigenous media collaborations  
Collaborative after effects  
Ethics and visual research  
Ethical review  
Returning images  
Presenting photographs  
The photographic essay  
Presenting ethnographic and other films  
Study guides and other contextualisation  
Databases and digital images  
Can computer see?  
Multimedia projects  
Interacting with Yanomamo  
The state of visual research  
The place of visual research  
The nature of visual research  

This continues to be a key text for work with and on the visual. Highly recommended and not to be missed by anybody wanting to understand what images mean, both practically and theoretically.

Arnd Schneider
Department of Social Anthropology, University of Oslo

A classic text for undergraduates and practitioners interested in using visual materials in social research. The emphasis on theory and practice makes it an enduring work for anyone approaching visual sociology or visual anthropology.

John Aitken

This excellent new edition provides a clearly structured and accessible introduction to the research potential of the visual, as both object of study and method. It is richly illustrated with examples, from archival photographs and ethnographic films to new social media, which demonstrate how a critical and reflexive visual sensibility can expand the social research imagination.

Darren Newbury
Professor of Photographic History, University of Brighton

This revised edition of Visual Methods in Social Research builds on earlier strengths with a series of welcome and contemporary updates. Well structured, engagingly written and full of helpful methodological scaffolding, this enjoyable guide will be of great help to scholars and students committed to developing their visual literacy.

Mark Turin
Associate Professor, University of British Columbia

The book sets out to provide views from an anthropological base, in relation to the visual, that would be useful for researchers across diverse disciplines such as sociology, education, health, and cultural geography. The first edition of Visual Methods in Social Research was presented to readers where the visual path was less travelled, now it has become a path far more travelled, across disciplines and approaches. For this reason, a second edition was timely and I am sure that it will provide a useful map and guide for students, researchers and practitioners who incorporate visual materials in their projects. ????????????????????? ???????????

William G Feighery
Visual Methodologies

This is a really interesting and practical book for students interested in conducting visual research methods. It is also very accessible to students who are new to research.

Dr Cristina Costa
Department of Education, University of The West of England
November 15, 2018

Visual Methodologies by Gillian Rose is one of the best introductions to the field of visual analysis. It provides a good overview of different methods and methodological approaches, while also critically assessing them from the author's own standpoint. The fourth edition is again expanded by many chapters and I think it is wonderful to see how the author further develops her theoretical approach towards the visual. The clear language and the many examples provided throughout the book make it a wonderful and interesting read, not only for those interested in researching the visual.

Ms Dorothea Born
Science and Technology Studies, University of Vienna
February 4, 2017

Not suitable to curriculum.

Professor Ewald Mittelstaedt
Engineering and Business Managment, South Westphalia University of Applied Sciences
November 26, 2016

The front cover for this book is really apt and really makes you want to engage further. Likewise within the text the pictures provide really good links to the text. This book is really useful as I am trying to encourage students to use more creative approaches in their dissertation methodology.

Mrs Claire Kathryn Pescott
Early Years and Education, University of South Wales (Glamorgan)
September 16, 2016

This is a very good book which I shall be recommending to students who wish to undertake visual research, however it is not so useful for students whose main task is a literature review of research.

Miss Suzanne Dawn Spooner
Cardiff School Of Health Sciences, Cardiff Metropolitan University
September 13, 2016

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Visual Methods in Social Research: Encountering the Visual

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