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Business and Professional Communication
A Human-Centered Approach
First edition
- Curtis Newbold - The University of Utah
- Jessie Lynn Richards - University of Utah, USA
January 2025 | SAGE Publications, Inc
Business and Professional Communication: People, Context, and Purpose, First Edition is designed to prepare students to work within an evolving landscape. The constant improvements in technology, an increasingly global workforce, a movement to remote work, and an increasing awareness of improving diversity and inclusivity are the hallmarks of our future of work. Authors Curtis Newbold and Jessie Lynn Richards utilize their combined backgrounds in communication and business to emphasize how interpersonal, written, visual, and digital forms of communication need to be considered within every document, meeting, and presentation with inclusion and accessibility leading the way. Human-centeredness is at the heart of this book to encourage students to be more conscious, critical, creative, and ethical in the way they communicate at work and beyond.
Part I: People – Communicating with Coworkers
Chapter 1: Understanding People: Communication, Empathy, and the Workplace Culture
Chapter 2: Creating Meaningful Messages: Informing, Persuading, and Sharing Ideas at Work
Part II: Modes – Mastering Communication Methods
Chapter 3 Interpersonal Communication: Verbal and Nonverbal
Chapter 4 Written Communication
Chapter 5 Visual Communication: Designing Information to be Clearer, More Engaging, and More User-centered
Chapter 6 Digital Communication: Emerging Methods for Connecting With People
Part III: Contexts – Adapting to Situations
Chapter 7: Day-to-day Conversations: Regular Messages between Co-workers
Chapter 8: Live Audience Deliveries: Presenting to Groups and Crowds
Chapter 9: Informative Messages: Sharing, Reporting, Updating, and Storing
Chapter 10: Requests and Propositions: Getting People on Board with Your Idea
Chapter 11: Collaborative Projects: Working in Teams
Chapter 12: Leadership and Project Management: Guiding Others Toward Success
Chapter 13: Client and Customer Interaction: Representing the Business
Chapter 14: Education and Training: Sharing and Building Knowledge at Work
Chapter 15: Career Communication: Researching, Applying, and Interviewing for a Job
Appendix A: Document Formatting Guide
Appendix B: Data Visualization Guide
Appendix C: Technology Guide: File Formats, Color Modes, and Fonts
Appendix D: Slide Deck Guide: PowerPoint Tips, Tricks, and Ideas.
Appendix F: Research Methods Guide
Supplements
Instructor Resource Site
Online resources included with this text
The online resources for your text are available via the password-protected Instructor Resource Site, which offers access to all text-specific resources, including a test bank and editable, chapter-specific PowerPoint® slides.
For additional information, custom options, or to request a personalized walkthrough of these resources, please contact your sales representative.
Online resources included with this text
The online resources for your text are available via the password-protected Instructor Resource Site, which offers access to all text-specific resources, including a test bank and editable, chapter-specific PowerPoint® slides.
For additional information, custom options, or to request a personalized walkthrough of these resources, please contact your sales representative.
Sage College Publishing
