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Journal of Public Policy & Marketing

Journal of Public Policy & Marketing

Published in Association with American Marketing Association

eISSN: 15477207 | ISSN: 07439156 | Current volume: 43 | Current issue: 1 Frequency: Quarterly
JPP&M seeks manuscripts from a variety of disciplines that represent diverse perspectives. Therefore, submission of manuscripts from individuals with disparate backgrounds is encouraged. For example, prospective authors might have backgrounds in marketing, communications, economics, consumer affairs, law, public policy, sociology, psychology, anthropology, or philosophy. The journal's only requirements are that manuscripts must be well documented, well reasoned, balanced, and relevant.

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Learn more about JPP&M at AMA.org.

Content of Published Articles
JPP&M publishes articles on (1) current public policy subjects and (2) enduring conceptual or empirical studies that have public policy implications.

First, because JPP&M publishes articles on current public policy issues, manuscripts that address topical problems are strongly encouraged. The focus of articles should be thoughtful and insightful analyses of public issues that affect the profession of marketing. Articles should be scholarly, practical, and well documented, and they should meet generally accepted standards for conceptual and analytical rigor appropriate for a premier professional journal. Recent issues addressed in the journal have included consumer privacy, product warnings, deregulation, the role of the FTC and the state in regulating marketing and advertising, health care, pricing, international trade, and vulnerable populations.

Second, JPP&M encourages the submission of manuscripts that advance theory development or research methods in the field. For example, manuscripts that focus on understanding consumers' processing of warning messages, developing methods for clustering products into relevant markets for antitrust analysis, or providing ethical foundations of appropriate marketing activity are suitable for publication.

Stimulating Interest in Marketing and Public Policy Research
JPP&M endeavors to inform its readers about ongoing public policy debates. Therefore, the journal encourages the submission of thoughtful statements on current controversies as a means of influencing the direction of further research.

JPP&M also encourages young scholars to submit manuscripts on marketing and public policy topics. The journal will continue to play a significant role in helping emerging scholars develop their research programs.

Editors in Chief
Jeremy Kees Villanova University, USA
Beth Vallen Villanova University, USA
Vice President of Publications
Roland Rust University of Maryland, USA
Associate Editors
Stacey Menzel Baker Creighton University, USA
Aronté Marie Bennett Villanova University, USA
Christopher Berry Colorado State University, USA
Sterling A. Bone Utah State University, USA
Tonya Williams Bradford University of California, Irvine, USA
Donnel Briley University of Sydney, Australia
Jacob Brower Queen's University, Canada
Melissa G. Bublitz University of Wisconsin-Madison, USA
Peter R. Darke York University, Canada
Benét DeBerry-Spence University of Illinois at Chicago, USA
Yany Grégoire HEC Montréal, Canada
Dhruv Grewal Babson College, USA
Kelly Haws Vanderbilt University, USA
Daniel Korschun Drexel University, USA
Leonard Lee National University of Singapore, Singapore
Marlys Mason Oklahoma State University, USA
Martin Mende Florida State University, USA
Elizabeth Miller University of Massachusetts Amherst, USA
Shintaro Okazaki King's College London, UK
Rebecca Walker Reczek The Ohio State University, USA
Linda Court Salisbury Boston College, USA
Hope Schau University of California, Irvine, USA
Clifford Shultz Loyola University Chicago, USA
Raji Srinivasan University of Texas at Austin, USA
Marla Royne Stafford University of Nevada, Las Vegas, USA
Andrea H. Tangari Wayne State University, USA
Remi Trudel Boston University, USA
Kristen Walker California State University, Northridge, USA
Editorial Review Board
Natalie Ross Adkins Drake University, USA
Kathryn Aikin U.S. Food and Drug Administration, USA
Craig Andrews Marquette University, USA
Courtney Nations Azzari University of North Florida, USA
Rajesh Bagchi Virginia Tech, USA
Yakov Bart Northeastern University, USA
Sara Baskentli Western Washington University, USA
Mia M. Birau EMLYON Business School, France
Lauren Block Baruch College, USA
Chris Blocker Colorado State University, USA
Samuel K. Bonsu Ghana Institute of Management and Public Administration, Ghana
Benjamin Borenstein Villanova University, USA
Aaron R. Brough Utah State University, USA
Scot Burton University of Arkansas, USA
Les Carlson University of Nebraska-Lincoln, USA
Lan Nguyen Chaplin Northwestern University, USA
Charlene Chen Nanyang Technical University, Singapore
Larry D. Compeau Clarkson University, USA
Paul M. Connell Stony Brook University, USA
T. Bettina Cornwell University of Oregon, USA
John Costello University of Notre Dame, USA
Robin Coulter University of Connecticut, USA
David Crockett University of Illinois Chicago, USA
Samantha Cross Iowa State University, USA
Darren Dahl University of British Columbia, Canada
Patrick De Pelsmacker University of Antwerpen, Belgium
Debra Desrochers University of Bath, UK
Timothy Dewhirst University of Guelph, Canada
Utpal Dholakia Rice University, USA
Susan Dobscha Bentley University, USA
Joshua D. Dorsey Florida International University, USA
Akon E. Ekpo Loyola University Chicago, USA
Jennifer Edson Escalas Vanderbilt University, USA
Adam Farmer University of Alabama, USA
Justine Farrell University of San Diego, USA
Daniel Fernandes Católica-Lisbon School of Business and Economics, Portugal
Raffaele Filieri Audencia Business School, France
Stacey Finkelstein Stony Brook University, USA
M. Paula Fitzgerald West Virginia University, USA
Andrea Godfrey Flynn University of San Diego, USA
Alexa Fox University of Akron, USA
George Franke University of Alabama, USA
Martin Paul Fritze University of Cologne, Germany
Aaron M. Garvey University of Kentucky, USA
Roland Gau National Yang Ming Chiao Tung University, Taiwan
Kelly Geyskens Maastricht University, Netherlands
Mary Gilly University of California, Irvine, USA
Alexei Gloukhovtsev Aalto University School of Business, Finland
Dhruv Grewal Babson College, USA
Sonya Grier American University, USA
Merlyn Griffiths University of North Carolina at Greensboro, USA
Greg Gundlach University of North Florida, USA
Manoj Hastak American University, USA
Nicole Hess University of South Florida
Ron Hill American University, USA
Wayne D. Hoyer University of Texas at Austin, USA
Sertan Kabadayi Fordham University, USA
Bernadette Kamleitner WU Vienna University of Economics and Business, Austria
Carol Kaufman-Scarborough Rutgers University, USA
Punam A. Keller Tuck School of Business at Dartmouth College, USA
Ann-Marie Kennedy University of Canterbury, New Zealand
Thomas C. Kinnear University of Michigan, USA
Yuliya Komarova Fordham University, USA
Steven W. Kopp University of Arkansas, USA
Monica LaBarge Queen's University, Canada
Cait Lamberton  
Richard P. Larrick Duke University, USA
Ju-Yeon Lee Iowa State University, USA
Lama Lteif University of New Mexico, USA
Richard J. Lutz University of Florida, USA
Adriana Madzharov University of Bath, USA
Kelley Main University of Manitoba, Canada
Kenneth C. Manning Colorado State University, USA
Ingrid Martin California State University, Long Beach, USA
Kelly Martin Colorado State University, USA
Pierre McDonagh University of Bath, UK
Matthew D. Meng Utah State University, USA
Tyler Milfeld Villanova University, USA
George R. Milne University of Massachusetts, USA
Elizabeth Minton University of Wyoming, USA
Ann Mirabito Baylor University, USA
Christine Moorman Duke University, USA
Gergana Nenkov Boston College, USA
Richard G. Netemeyer University of Virginia, USA
Christopher Newman University of Mississippi, USA
Patricia Norberg Quinnipiac University, USA
Genevieve E. O'Connor Fordham University, USA
Lucie Ozanne University of Canterbury, New Zealand
Robert Palmatier University of Washington, USA
Janis Pappalardo U.S. Federal Trade Commission, USA
Connie (Cornelia) Pechmann University of California - Irvine, USA
John Peloza University of Kentucky, USA
Laura A. Peracchio University of Wisconsin-Milwaukee, USA
Vanessa Gail Perry George Washington University, USA
Michael Polonsky Deakin University, Australia
Deidre Popovich Texas Tech University, USA
Linda L. Price University of Wyoming, USA
Marie Louise Radanielina-Hita HEC Montréal, Canada
Randle D. Raggio University of Richmond, USA
Shelly Rathee  
Aric Rindfleisch University of Illinois at Urbana–Champaign, USA
Debra Jones Ringold Willamette University, USA
Stacey G. Robinson University of Alabama, USA
José Antonio Rosa Iowa State University, USA
Adriana Samper Arizona State University, USA
Cinthia B. Satornino University of New Hampshire, USA
Maura L. Scott Florida State University, USA
Kathleen Seiders Boston College, USA
Sankar Sen Baruch College, USA
Jayati Sinha Florida International University, USA
Gina Elaine Slejko Colorado State University, USA
Ronn J. Smith University of Wyoming, USA
Francesca Sobande Cardiff University, UK
Dave Sprott Claremont Graduate University, USA
Srinivas Sridharan Monash University, Australia
Laurel Steinfield University of Western Ontario, Canada
David W. Stewart Loyola Marymount University, USA
Lisa Szykman College of William and Mary, USA
Charles R. Taylor Villanova University, USA
Meredith Rhoads Thomas Florida State University, USA
Gautham Gopal Vadakkepatt George Mason University, USA
Jenny van Doorn University of Groningen, Netherlands
Koert van Ittersum University of Groningen, Netherlands
Eric VanEpps Vanderbilt University, USA
Madhubalan Viswanathan Loyola Marmount University, LA, USA
Jessica Vredenburg Auckland University of Technology, New Zealand
T.J. Weber California Polytechnic State University, USA
William L. Wilkie University of Notre Dame, USA
Marie A. Yeh Loyola University Maryland, USA
Daniel M. Zane Lehigh University, USA
Kuangjie Zhang Nanyang Technical University, Singapore
Shaoming Zou University of Missouri - Columbia, USA
AMA Editorial Staff
T.J. Anderson Academic Content Manager
Jess Barselow Production Editor
Karin Horler Senior Copy Editor
Bennie F. Johnson Chief Executive Officer
Michelle Kritselis Publisher, Academic Communities and Journals
Marilyn Stone Director, Academic Communities and Journals
Matt Weingarden Exceutive Vice President, Communities and Journals
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  • Please read the guidelines on this page and the AMA Submission Guidelines page before visiting the submission site!

    This journal is a member of the Committee on Publication Ethics.

    Please read the guidelines below and the AMA Submission Guideline, then visit the Journal of Public Policy & Marketing’s submission site (https://mc.manuscriptcentral.com/ama_jppm) to upload your manuscript. Please note that manuscripts not conforming to these guidelines may be returned. Remember that you can log in to the submission site at any time to check on the progress of your paper through the peer review process.

    Sage Publishing disseminates high-quality research and engaged scholarship globally, and we are committed to diversity and inclusion in publishing. We encourage submissions from a diverse range of authors from across all countries and backgrounds.

    Only manuscripts of sufficient quality that meet the aims and scope of the Journal of Marketing will be reviewed.

    There are no fees payable to submit or publish in this Journal. Open Access options are available - see section 3.3 below.

    As part of the submission process, you will be required to warrant that you are submitting your original work, that you have the rights in the work, and that you have obtained and can supply all necessary permissions for the reproduction of any copyright works not owned by you. In addition, you must confirm that you are submitting the work for first publication in the Journal of Public Policy & Marketing and that it is not being considered for publication elsewhere and has not already been published elsewhere. Please see the guidelines on prior publication and note that the Journal of Public Policy & Marketing will consider submissions of papers that have been posted on preprint servers; please include the DOI for the preprint in your cover letter. Authors should not post an updated version of their paper on the preprint server while it is being peer reviewed for possible publication in the journal. If your paper is accepted, you must include a link on your preprint to the final version of your paper.

    If you have any questions about publishing with Sage, please visit the Sage Journal Solutions Portal.

    1. What do we publish?

    1.1 Aims and scope

    1.2 Article types

    1.3 Writing your paper

    2. Editorial policies

    2.1 Peer review policy

    2.2 Authorship

    2.3 Acknowledgments

    2.4 Funding

    2.5 Declaration of conflicting interests

    2.6 Research data

    2.7 Decision appeal policy

    3. Publishing policies

    3.1 Publication ethics

    3.2 Contributor’s publishing agreement

    3.3 Open access and author archiving

    4. Preparing your manuscript

    5. Submitting your manuscript

    5.1 ORCID

    5.2 Information required for completing your submission

    5.3 Permissions

    6. On acceptance and publication

    6.1 Accepted articles

    6.2 Production

    6.3 Online First publication

    6.4 Access to your published article

    6.5 Promoting your article

    7. Further information

     

    1. What do we publish?

    1.1 Aims and Scope

    Before submitting your manuscript to the Journal of Public Policy & Marketing, please ensure that you have read the aims & scope.

    1.2 Article types

    • Research Article
    • Special Issue Article
    • Policy Note

    Policy notes are shorter empirical papers that present exceptionally novel and important substantive findings with direct implications for a timely public policy topic. Policy Notes will feature papers with exceptionally strong length-to-contribution ratios. Standards for rigor will be the same as those for other article categories; the key difference is that Policy Notes should be findings-forward with direct and highly relevant implications for public policy. Submissions should be 4,000 words (maximum at all stages of review) not including title, abstract, keywords, footnotes, references, tables, figures, and appendices.

    There is no limit to the number of references allowed.

    The Journal of Public Policy & Marketing is a forum for understanding the nexus of marketing and public policy, with each issue featuring a wide range of topics, including, but not limited to, ecology, ethics and social responsibility, nutrition and health, regulation and deregulation, security, and privacy.

    1.3 Writing your paper

    For information about author anonymity, readability and language, copy editing and proofreading, and inclusive language, see the AMA Submission Guidelines page.

    In addition, the Sage Author Gateway has some general advice and on how to get published, plus links to further resources. Sage Author Services also offers authors a variety of ways to improve and enhance their article including English language editing, plagiarism detection, and video abstract and infographic preparation.

    1.3.1 Make your article discoverable

    For information and guidance on how to make your article more discoverable, visit the Sage Author Gateway page on How to Help Readers Find Your Article Online.

    1.3.2 English language editing services

    Authors seeking assistance with English language editing, translation, or figure and manuscript formatting to fit the journal’s specifications should consider using Sage Language Services. Visit Sage Language Services on the Journal Author Gateway for further information.

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    2. Editorial policies

    2.1 Peer review policy

    Reviewers should be experts in their fields and should be able to provide an objective assessment of the manuscript. Our policy is that reviewers should not be assigned to a paper if:

    • The reviewer is based at the same institution as any of the co-authors.
    • The reviewer is based at the funding body of the paper.
    • The reviewer has provided a personal (e.g., Gmail, Yahoo, Hotmail) email account and an institutional email account cannot be found after performing a basic Google search (name, department, and institution).

    At submission, the journal currently allows authors to recommend or oppose reviewers. Note, however, that the Editor in Chief views these as a guideline and may follow or disregard this information at their discretion. No more than one recommended reviewer is permitted to serve on a review team.

    The Journal of Public Policy & Marketing is committed to delivering high-quality, fast peer review for your paper, and as such has partnered with Web of Science. Web of Science is a third-party service that seeks to track, verify, and give credit for peer review. Reviewers for the Journal of Public Policy & Marketing can opt in to Web of Science in order to claim their reviews or have them automatically verified and added to their reviewer profile. Reviewers claiming credit for their review will be associated with the relevant journal, but the article name, reviewer’s decision, and the content of their review is not published on the site. For more information, visit the Web of Science website.

    Editors or members of the Editorial Board may occasionally submit their own manuscripts for possible publication in the journal. In these cases, the peer review process will be managed by alternative members of the Board, and the submitting Editor/Board member will have no involvement in the decision-making process.

    2.2 Authorship

    All parties who have made a substantive contribution to the article should be listed as authors. Principal authorship, authorship order, and other publication credits should be based on the relative scientific or professional contributions of the individuals involved, regardless of their status. A student is usually listed as principal author on any multiple-authored publication that substantially derives from the student’s dissertation or thesis.

    Please note that AI chatbots, for example ChatGPT, should not be listed as authors. For more information see the policy on Use of ChatGPT and generative AI tools.

    2.2.1 Author Misconduct Policy and Procedures

    See the AMA Editorial Policies & Procedures page.

    2.3 Acknowledgments

    All contributors who do not meet the criteria for authorship should be listed in an Acknowledgments section on the title page. Examples of those who might be acknowledged include a person who provided purely technical help, or a department chair who provided only general support.

    Acknowledgments should be included on the title page that is uploaded separately from the main text to facilitate anonymous peer review.

    Per ICMJE recommendations, it is best practice to obtain consent from non-author contributors who you are acknowledging in your paper.

    2.3.1 Third party submissions
    Where an individual who is not listed as an author submits a manuscript on behalf of the author(s), a statement must be included in the Acknowledgments section on the title page and in the accompanying cover letter. The statements must:

    • Disclose this type of editorial assistance - including the individual’s name, company, and level of input
    • Identify any entities that paid for this assistance
    • Confirm that the listed authors have authorized the submission of their manuscript via third party and approved any statements or declarations (e.g., conflicting interests, funding)

    Where appropriate, Sage reserves the right to deny consideration to manuscripts submitted by a third party rather than by the authors themselves.

    2.3.2 Writing assistance

    Individuals who provided writing assistance (e.g., from a specialist communications company) do not qualify as authors and so should be included in the Acknowledgments section. Authors must disclose any writing assistance—including the individual’s name, company, and level of input—and identify the entity that paid for this assistance. It is not necessary to disclose use of language polishing services.

    2.4 Funding

    The Journal of Public Policy & Marketing requires all authors to acknowledge their funding in a consistent fashion under a separate heading on the title page. Please visit the Funding Acknowledgements page on the Sage Journal Author Gateway to confirm the format of the acknowledgment text in the event of funding, or state, “This research received no specific grant from any funding agency in the public, commercial, or not-for-profit sectors.”

    2.5 Declaration of conflicting interests

    The Journal of Public Policy & Marketing encourages authors to include a declaration of any conflicting interests and recommends that you review the good practice guidelines on the Sage Journal Author Gateway.

    2.6 Research data

    The Journal of Public Policy & Marketing is committed to facilitating openness, transparency, and reproducibility of research, and has the following research data sharing policy. For more information, including FAQs, please visit the Sage Research Data policy pages.

    Subject to appropriate ethical and legal considerations, authors are encouraged to:

    • Share your research data in a relevant public data repository
    • Include a data availability statement linking to your data. If it is not possible to share your data, use the statement to confirm why it cannot be shared.
    • Cite this data in your research

    Peer reviewers may be asked to peer review the research data prior to publication.

    • Peer reviewers may be asked to assess compliance with the research data policy
    • Peer reviewers may be asked to assess research data files

    If you need to anonymize your research data for peer review, please refer to our Research Data Sharing FAQs for guidance.

    2.6.1 Falsification of Data/Misreporting of Data

    See the AMA Editorial Policies & Procedures page.

    2.6.2 Replication Studies

    Authors of direct replication studies seeking to replicate findings from an article published in the Journal of Public Policy & Marketing who are unable to confirm the results or conclusions should contact Roland Rust, AMA Vice President of Publications, at rrust@umd.edu.

    2.7 Decision appeal policy

    See the AMA Decision Appeal Policy page.

    If an author believes the decision regarding their manuscript was affected by a publication ethics breach, the author may contact the publisher with a detailed written description of their concern, and information supporting the concern, at publication_ethics@sagepub.com.

     

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    3. Publishing policies

    3.1 Publication ethics

    Sage is committed to upholding the integrity of the academic record. We encourage authors to refer to the Committee on Publication Ethics’ International Standards for Authors and view the Publication Ethics page on the Sage Author Gateway.

    3.1.1 Plagiarism

    The Journal of Public Policy & Marketing and Sage take issues of copyright infringement, plagiarism, or other breaches of best practice in publication very seriously. We seek to protect the rights of our authors and we always investigate claims of plagiarism or misuse of published articles. Equally, we seek to protect the reputation of the journal against malpractice. Submitted articles are checked with duplication-checking software. Where an article, for example, is found to have plagiarized other work or included third-party copyright material without permission or with insufficient acknowledgment, or where the authorship of the article is contested, we reserve the right to take action including, but not limited to, publishing an erratum or corrigendum (correction), retracting the article, taking up the matter with the head of department or dean of the author's institution and/or relevant academic bodies or societies, or taking appropriate legal action.

    3.1.2 Prior publication

    If material has been previously published, it is not generally acceptable for publication in the Journal of Public Policy & Marketing. However, there are certain circumstances where previously published material can be considered for publication; for example, the Journal of Public Policy & Marketing will consider submissions of papers that have been posted on preprint servers or presented at conferences. Please refer to the AMA Editorial Policies & Procedures, the guidance on the Sage Author Gateway, or, if in doubt, contact the editorial office (jppm@ama.org).

    3.2 Contributor’s publishing agreement      

    Before publication, Sage requires the author as the rights holder to sign a Journal Contributor’s Publishing Agreement. Sage's Journal Contributor’s Publishing Agreement is an exclusive license agreement, which means that the author retains copyright in the work but grants Sage the sole and exclusive right and license to publish for the full legal term of copyright. Exceptions may exist where an assignment of copyright is required or preferred by a proprietor other than Sage. In this case, copyright in the work will be assigned from the author to the society. For more information, please visit the Sage Author Gateway.

    3.3 Open access and author archiving

    The Journal of Public Policy & Marketing offers optional open access publishing via the Sage Choice programme and Open Access agreements, where authors can publish open access either discounted or free of charge depending on the agreement with Sage. Find out if your institution is participating by visiting Open Access Agreements at Sage. For more information on Open Access publishing options at Sage please visit Sage Open Access. For information on funding body compliance, and depositing your article in repositories, please visit Sage’s Author Archiving and Re-Use Guidelines and Publishing Policies.

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    4. Preparing your manuscript for submission

    For templates and information about formatting, manuscript organization, manuscript components, web appendices, and references, see the AMA Submission Guidelines page.

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    5. Submitting your manuscript

    The Journal of Public Policy & Marketing is hosted on Sage Track, a web-based online submission and peer review system powered by ScholarOne™ Manuscripts. Visit https://mc.manuscriptcentral.com/ama_jppm to log in and submit your article online.

    IMPORTANT: Please check whether you already have an account in the system before trying to create a new one. If you have reviewed or authored for the journal in the past, it is likely that you have an account. For further guidance on submitting your manuscript online, please visit ScholarOne Online Help.

    5.1 ORCID

    As part of our commitment to ensuring an ethical, transparent, and fair peer review process, Sage is a supporting member of ORCID, the Open Researcher and Contributor ID. ORCID provides a unique and persistent digital identifier that distinguishes researchers from every other researcher, even those who share the same name, and, through integration in key research workflows such as manuscript and grant submission, supports automated linkages between researchers and their professional activities, ensuring that their work is recognized.

    We encourage all authors and co-authors to link their ORCIDs to their accounts in our online peer review platforms. It takes seconds to do: click the link when prompted, sign into your ORCID account, and our systems are automatically updated. We collect ORCID IDs during the manuscript submission process, and your ORCID ID then becomes part of your accepted publication’s metadata, making your work attributable to you and only you. Your ORCID ID is published with your article so that fellow researchers reading your work can link to your ORCID profile and from there link to your other publications.

    If you do not already have an ORCID ID, please follow this link to create one or visit Sage's ORCID homepage to learn more.

    5.2 Information required for completing your submission

    You will be asked to provide contact details and academic affiliations for all co-authors via the submission system and identify who is to be the corresponding author. These details must match what appears on your manuscript. The affiliation listed in the manuscript should be the institution where the research was conducted. If an author has moved to a new institution since completing the research, the new affiliation can be included in a manuscript note at the end of the paper. At this stage, please ensure that you have included all the required statements and declarations and uploaded any additional supplementary files (including reporting guidelines where relevant).

    5.3 Permissions

    Please also ensure that you have obtained any necessary permission from copyright holders for reproducing any illustrations, tables, figures, or lengthy quotations previously published elsewhere. For further information, including guidance on fair dealing for criticism and review, please see the Copyright and Permissions page on the Sage Author Gateway.

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    6. On acceptance and publication     

    6.1 Accepted articles

    Within two days of acceptance, your article will be published on the journal’s Accepted Manuscripts page. Accepted or “express” manuscripts are unchanged from the final version of the manuscript submitted in Sage Track. This version of the article will remain posted until the article is edited, typeset, and moved to the Online First page.

    6.2 Production

    When your article enters production, it will be copy edited by a member of the AMA’s editorial staff. You may contact the editorial office (jppm@ama.org) regarding questions about your article’s progress throughout the production process. Proofs will be made available to the corresponding author via the Sage editing portal or by email, and corrections should be made directly or notified to us promptly. Authors are reminded to check their proofs carefully to confirm that all author information, including names, affiliations, sequence, and contact details are correct, and that Funding and Conflict of Interest statements, if any, are accurate.

    6.3 Online First publication

    Online First allows final articles (completed and approved articles awaiting assignment to a future issue) to be published online prior to their inclusion in a journal issue, which significantly reduces the lead time between submission and publication. Visit the Sage Journals help page for more details, including how to cite Online First articles.

    6.4 Access to your published article

    Sageprovides authors with online access to their final article.

    6.5 Promoting your article

    Publication is not the end of the process! You can help disseminate your paper and ensure that it is as widely read and cited as possible. The Sage Author Gateway has numerous resources to help you promote your work. Visit the Promote Your Article page on the Gateway for tips and advice.

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    7. Further information

    Any correspondence, queries, or additional requests for information on the manuscript submission process should be sent to the Journal of Public Policy & Marketing’s editorial office as follows: jppm@ama.org.

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