Focus Group Methodology

Principle and Practice
Pranee Liamputtong - VinUniversity, Vietnam
Focus Group Methodology
March 2011 | 224 pages | Sage UK
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Description

Focus Group Methodology is an introductory text which leads readers through the entire process of designing a focus group study, from conducting interviews and analyzing data to presenting the findings.

Liamputtong presents clear, practical advice in simple terms which will be appropriate for undergraduate and postgraduate students who are undertaking research, making this an ideal starter text for anyone new to focus group research.

Like her previous book, Researching the Vulnerable, Liamputtong's latest work pays close attention to research ethics and will also be of great interest to researchers who are working with different social groups - such as older people, children and ethnic groups - and anybody who is engaging in cross-cultural research.

Illustrated with case studies and examples throughout this is a perfect introduction to focus group methods for students and new researchers alike.

Contents

Focus Group Methodology: Introduction and History

Focus Group Methodology: Introduction and History

Focus Group Methodology: Theories and Ethics

Focus Group Methodology: Theories and Ethics

Focus Group Methodology and Principles

Focus Group Methodology and Principles

Focus Group Methodology and Practical Considerations

Focus Group Methodology and Practical Considerations

Conducting Focus Groups and Practicalities

Conducting Focus Groups and Practicalities

The Use of Focus Group Methodology in the Health and Social Sciences

The Use of Focus Group Methodology in the Health and Social Sciences

Focus Group Methodology and Sensitive Topics and Vulnerable Groups

Focus Group Methodology and Sensitive Topics and Vulnerable Groups

Focus Group Methodology in Cross-Cultural Research

Focus Group Methodology in Cross-Cultural Research

Virtual Focus Groups

Virtual Focus Groups

Managing and Making Sense of Focus Group Data

Managing and Making Sense of Focus Group Data

In Conclusion

In Conclusion

Additional materials

Description

Focus Group Methodology is an introductory text which leads readers through the entire process of designing a focus group study, from conducting interviews and analyzing data to presenting the findings.

Liamputtong presents clear, practical advice in simple terms which will be appropriate for undergraduate and postgraduate students who are undertaking research, making this an ideal starter text for anyone new to focus group research.

Like her previous book, Researching the Vulnerable, Liamputtong's latest work pays close attention to research ethics and will also be of great interest to researchers who are working with different social groups - such as older people, children and ethnic groups - and anybody who is engaging in cross-cultural research.

Illustrated with case studies and examples throughout this is a perfect introduction to focus group methods for students and new researchers alike.

Contents

Focus Group Methodology: Introduction and History

Focus Group Methodology: Introduction and History

Focus Group Methodology: Theories and Ethics

Focus Group Methodology: Theories and Ethics

Focus Group Methodology and Principles

Focus Group Methodology and Principles

Focus Group Methodology and Practical Considerations

Focus Group Methodology and Practical Considerations

Conducting Focus Groups and Practicalities

Conducting Focus Groups and Practicalities

The Use of Focus Group Methodology in the Health and Social Sciences

The Use of Focus Group Methodology in the Health and Social Sciences

Focus Group Methodology and Sensitive Topics and Vulnerable Groups

Focus Group Methodology and Sensitive Topics and Vulnerable Groups

Focus Group Methodology in Cross-Cultural Research

Focus Group Methodology in Cross-Cultural Research

Virtual Focus Groups

Virtual Focus Groups

Managing and Making Sense of Focus Group Data

Managing and Making Sense of Focus Group Data

In Conclusion

In Conclusion

Additional materials

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Focus Group Methodology

Principle and Practice

Pranee Liamputtong
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March 2011 | 224 pages | Sage UK

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Focus Group Methodology is an introductory text which leads readers through the entire process of designing a focus group study, from conducting interviews and analyzing data to presenting the findings.

Liamputtong presents clear, practical advice in simple terms which will be appropriate for undergraduate and postgraduate students who are undertaking research, making this an ideal starter text for anyone new to focus group research.

Like her previous book, Researching the Vulnerable, Liamputtong's latest work pays close attention to research ethics and will also be of great interest to researchers who are working with different social groups - such as older people, children and ethnic groups - and anybody who is engaging in cross-cultural research.

Illustrated with case studies and examples throughout this is a perfect introduction to focus group methods for students and new researchers alike.


Table Of Contents:

  • Focus Group Methodology: Introduction and History
  • Focus Group Methodology: Theories and Ethics
  • Focus Group Methodology and Principles
  • Focus Group Methodology and Practical Considerations
  • Conducting Focus Groups and Practicalities
  • The Use of Focus Group Methodology in the Health and Social Sciences
  • Focus Group Methodology and Sensitive Topics and Vulnerable Groups
  • Focus Group Methodology in Cross-Cultural Research
  • Virtual Focus Groups
  • Managing and Making Sense of Focus Group Data
  • In Conclusion

Recent Product Reviews:

This is a very good resource
Mrs Josephine D Morris, Interdiscipline, Winchester University
I enjoyed this text and found it a useful source of information regains the use and purpose of focus group interviewing. I will be using it as suggested adding for the students on our MA Education programme.
Professor Alison Kington, Institute of Education, Worcester University
I have already suggested this text to some of the students on our EdD programme and will be including it on the reading list for the next cohort. Very accessible and full of information.
Professor Alison Kington, Institute of Education, Worcester University
A good book offering tutorial exercises so that even the most novice of focus group researchers can become more advanced and familiar with this methodology.
Dr Noora Kokkarinen, School of the Built Environment, Liverpool John Moores University
This book is really well laid out and easy to follow. It provides all the essentials for a foundation in focus group methodology
Ms Sarah Rutherford, Health , Manchester Metropolitan University

Recommendations