Cristel Russell

Professor, Marketing, Pepperdine University

Dr. Cristel Russell is Professor of Marketing at Pepperdine University’s Graziadio Business School. Cristel’s research focuses on societally relevant issues at the intersection of entertainment, marketing, and policy. She has published over 75 academic articles in top journals including the Journal of Consumer Research, the Journal of Advertising (JA), and the Journal of the Academy of Marketing Science (JAMS). She also serves as Associate Editor for JA and Area Editor for JAMS. She has earned funding from the U.S. National Institutes of Health and a Marie Curie fellowship from the European Union.
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Blogs from Cristel Russell

The Paradoxes of Social Support – Social Media Groups Can Jeopardize Health and Wellness Goals

Virtual support communities can boost your wellness journey, but beware of the social pressures that might come with them.

Blog provider: Sage Perspectives